Project Earthbridge is not a conventional band but a purpose-led creative platform rooted in empathy, awareness, and human connection. Built around Swedish collaborators Jimmy Granstrom and Thomas Karlsson, the project exists to transform difficult realities into songs that offer clarity rather than despair. Their single “Love Will Always Be Near (feat. Aubrey Illurimo)” stands as one of their most direct and socially conscious statements to date.
The song was sparked by a stark statistic heard on Swedish radio: one young person in Sweden takes their own life every week. Rather than respond with abstraction or darkness, co-writer Anders Hasselquist felt compelled to create something affirming, a reminder that isolation does not define reality. He brought the idea to Granstrom and Karlsson, who shaped the music and lyrics into a message centered on presence, compassion, and the power of reaching outward when someone feels unseen.
Filipino vocalist Aubrey Illurimo was later invited to bring the song to life. Her performance carries emotional warmth without dramatization, reinforcing the song’s core intention: reassurance. The track does not attempt to solve grief or trauma. Instead, it offers something quieter and arguably more vital, the assurance that care exists even when it feels distant. That restraint gives the song credibility and emotional longevity.
Project Earthbridge’s background reinforces this global, human-first approach. Their music has received radio airplay across at least twelve countries on five continents, including Sweden, Australia, South Africa, France, Belgium, Peru, the United Kingdom, and the United States. Several releases have earned rotation on Sweden’s P4 Sörmland, while related songwriting work has been featured on SiriusXM’s Nordic Rox, hosted by Per Gessle. These milestones reflect consistency rather than hype, built through substance and trust.
What defines Project Earthbridge is not genre allegiance but intention. Each release is shaped by collaboration, cultural openness, and thematic responsibility. “Love Will Always Be Near” fits naturally within that framework, functioning as both a song and a reminder of shared accountability. It speaks to listeners who understand that kindness is not passive, but an active choice.
As an enduring piece of work, the song reinforces Project Earthbridge’s broader mission: using music as a bridge between people, experiences, and emotional truths. In a time where silence can be fatal, their message is simple, direct, and necessary. Love, even when unseen, remains closer than we think.